Vicki LaPlant

Vicki LaPlant is the owner of Vital Learning Experiences and has been a leading consultant to the HVACR and plumbing industry for more than 20 years. She has trained countless contractor owners on how to run efficient, profitable businesses. For additional information, visit "

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Boomers or Millennials — Where to Spend Your Marketing Dollars

Boomers have lost the position as the largest generation but, remember, this generation still holds the purchasing clout.

Originally published Published: 06.01.18 Author By Vicki LaPlant

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