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Ruth King

Ruth King

Ruth King has over 25 years of experience in the hvacr industry and has worked with contractors, distributors, and manufacturers to help grow their companies and become more profitable. She is president of HVAC Channel TV and holds a Class II (unrestricted) contractors license in Georgia. Ruth has written several books, all of which you can find at https://ruthkinghvac.com/ruths-books/. Contact Ruth at ruthking@hvacchannel.tv or call 770.729.0258

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Understanding Your Balance Sheet: Assets

Convertibility to cash determines "current" or "fixed."

Originally published Published: 02.01.11 Author By Ruth King

Befriend Your Financial Statements

Properly formatted financial statements — along with accurate information in those statements — is critical to making good financial decisions for your business.

Originally published Published: 01.01.11 Author By Ruth King

Attitude and Focus Beat the Economic Blues

Many contractors I know did very well in 2010 despite the economy and despite all of the bad news in the media. What made the difference for those who did …

Originally published Published: 12.01.10 Author By Ruth King

Set Maintenance Agreement Goals to Cover Overhead

You need enough maintenance agreement customers to cover the entire overhead of your company so that you won’t have to worry about a flailing economy causing your company to go …

Originally published Published: 11.01.10 Author By Ruth King

Boost Technician Confidence to Sell More Service Agreements

Customer-service training must be continuous and thorough. If you just tell your technicians what you want, they will only think about what they are going to say and never say …

Originally published Published: 10.01.10 Author By Ruth King

A Chance For Bonus Profits

Invest additional time and resources to inform customers and prospects about the expiring replacement tax credit.

Originally published Published: 09.01.10 Author By Ruth King

Take Action to Correct Bad Financial Statements, part 2

7 ways to fix financial statements that are wrong.

Originally published Published: 08.01.10 Author By Ruth King

7 Dead Giveaways That Your Financial Statements are Wrong

Your financial statements are your scorecards. If they are not accurate, you might make the wrong business decision based on incorrect information. Here are seven things that clearly tell you …

Originally published Published: 07.01.10 Author By Ruth King

6 Ways to Proactively Raise Cash

Making calls to past-due customers, former customers, and happy customers helps to keep the cash flowing.

Originally published Published: 06.01.10 Author By Ruth King

3 Easy Ways to Improve Your Bottom Line

Businesses can improve profitability in many ways. Some require making substantial investments, such as buying new equipment or expanding marketing efforts. But there are inexpensive ways as well. Here are …

Originally published Published: 05.01.10 Author By Ruth King

5 Ways to Boost Work Year-Round

Take a tip from farmers. Plant seeds in the spring t decrease your dependence on the weather and increase customer loyalty.

Originally published Published: 04.01.10 Author By Ruth King

Increase Profits Without Price Increases

One of the toughest things owners and managers have to do is to productively manage a labor force. But companies that manage their labor and their inventory effectively are among …

Originally published Published: 03.01.10 Author By Ruth King

Downturn Made Contractors Stronger

I observed five trends in 2009 that helped contractors not only survive in a bad economy-but thrive in a bad economy.

Originally published Published: 02.01.10 Author By Ruth King

5 Ways to Generate Business

Everyone knows that 2009 was not a great year economically. Some contractors did well. Perhaps they were not as profitable as they were in 2008, but they still were profitable. …

Originally published Published: 01.01.10 Author By Ruth King

Make Big Plans for The New Year

If you want to improve your business, skip resolutions and change what you are doing.

Originally published Published: 12.01.09 Author By Ruth King