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HVACR News

Putting Processes In Place

Having documented procedures empowers co-wokers and help them succeed.

Size Matters

Larger air conditioning units have contractors scrambling to purchase vehicles big enough to haul them. What are the benefits of adding these vehicles to your fleet? What do you need to consider to purchase the optimal vehicle?

Sales-Style Analysis Pays Off

By Terry Tanker. Understanding how your sales team approaches customers will enable you to provide the right support.

Open Up To Open Book

Opening your books for review means opening a piece of yourself, too. If you truly want a team approach to your business where people are fully invested in the numbers, then you have to let them in on the numbers.

Flip This Fleet

Traci Purdum summarizes characteristics of successful branding strategies and presents insight from the winners of HVACR Business' fleet design contest.

20 Questions with David Heckler

David Heckler, co-owner of Comfort Supply Inc. (CSI), discusses vision, discipline, service and marketing.

Added Value — A Powerful Marketing Principle

Ron Smith offers tactics for caring for customers — both dissatisfied and highly satisfied. He notes that practicing added value helps you disarm angry customers and move satisfied customers into the more-than-satisfied bracket.

Pre-Employment Screening Requires Caution

To find the best people, you need to adopt good hiring practices. Pre-employment screening should be one aspect of these hiring practices. However, you need to be aware that there are important limitations on an employer’s right to pre-screen potential employees.

Maneuvering Holiday Cash Mistakes

Ensure that your marketing message is heard by thinking differently then your competition. Stand out by sending mailers at unique times throughout the year. And, distribute bonuses in February rather than in December so as not to have your employees mistake profit sharing for a holiday bonus.

Avoiding The “Mercedes-Benz Syndrome”

Make sure that you are earning enough on your jobs and service work to generate reasonable profits, and that you save some of the money you generate.

Making A Plan And Setting Goals

Eight goal-setting strategies that should be reflected in your business plan.

20 Questions with Carmine Galletta

Carmine Galletta, CEO of GallettAir Inc. in Long Island, discusses the value of well-planned fleet programs, car collections, restaurants and service contracts.

Minimizing Bad Debts

Ask for proper information up front, and collect aggressively.

Is Your Company Ready For A CFO?

Business is a game that is scored by profit and loss statements and balance sheets. A CFO ensures that the score is being kept properly and can give critical advice for directional decisions based on the score.

Proven Ways To Generate Sales Leads

Weather-driven sales certainly are a nice windfall when they happen. However, depending on temperature extremes to grow a viable hvac retail business simply doesn’t work for the long haul. In order to grow and prosper, the business must generate sufficient valid sales leads on a year-round basis.

What Are Customers Looking For?

As an hvac retailer, you must focus on these items: quality work, on-time delivery, ethical corporate behavior, and convenience. Price only becomes an issue when a company fails to provide any or all of these four items that customers want.

When Soldiers Return From Service

What you need to know about military personnel's reemployment rights.

Effective Sales Presentations Are Short, Focused

Follow the 10/20/30 rule of PowerPoint.

20 Questions with Craig and Sharry Angell

Craig and Sharry Angell discuss running the business together, indoor air quality and customer satisfaction.

Getting Better With Wellness Programs

Investing in employee wellness programs can produce a more satisfied and productive workforce, reduce health-care and insurance costs, and improve attendance and performance.