Navigating the Skills Shortage Minefield
By Marne Martin
Business leaders across many consumer-facing industries are facing up to the harsh reality of trying to remain competitive and profitable in a resource-scarce economy where costs are constantly on the rise. They can no longer throw more people at the problem—and Marne Martin, President of IFS Service Management Business Unit (SMBU), knows all too well the pain points of today’s service providers.
Attracting and Keeping Millennials in the HVAC Industry
By Matt Serdar
It’s a story as old as time. The younger generation is lazy. They don’t want to work. They’re soft. Every generation gets that label at some point, and in today’s world, it’s the millennial.
Service is at the Heart of Profitability
By Heather Langone
The Harvard Business Review published an article about the service industry a little over a decade ago that I believe bears revisiting. The piece is titled, Putting the Service-Profit Chain to Work1, and is about how service leads to profitability.
Selling Green Internally
By John Empson
A marketing strategy that your entire staff understands and buys into is one that the customer believes in. |
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