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Lauren Whitson

Lauren Whitson has worked for 1&1 Internet Inc. since 2009 as a communications specialist. Her efforts focus on informing small business owners and entrepreneurs about the benefits of bringing their business online and the power of utilizing Web-based tools to support their company’s success. For more information about 1&1 and its services, visit www.1and1.com or contactpress@1and1.com."

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Recipe for an Effective Social Media Mix

As a business leader, you need to be familiar with the different social media platforms and understand how they can help you to improve marketing and communication. Each platform provides …

Originally published Published: 03.01.12 Author By Lauren Whitson

Online Content: Divide And Conquer For Success

To manage your online presence, first define and recognize how each platform discretely supports your marketing goals. Then develop content appropriate to each channel

Originally published Published: 12.01.11 Author By Lauren Whitson