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Jeff Shawd

Jeff Shawd is Vice President of Marketing for GE Capital’s Retail Finance Business where his leadership has generated growth across a range of business segments by creating new markets, products, channels and compelling selling propositions. His key areas of expertise include business leadership, P&L, marketing, positioning strategy, change management, new business development and new product development.companies and small to medium-size businesses create exceptional workplaces leading to extraordinary results. As a seasoned consultant with industry experience Roberta is considered a leading authority on leadership and the skills and strategies required to earn employee commitment and client loyalty. - See more at: http://www.matusonconsulting.com/site/roberta-chinsky-matuson.php#sthash.7DGZ0n4Y.dpufContact Jeff at jeffrey.shawd@ge.com"

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Developing Your Digital Marketing Skill Set

You know the technical side of your business, but your marketing skills might need improvement. This article shows how investing time to strengthen your digital marketing skill set can pay …

Originally published Published: 10.04.13 Author By Jeff Shawd