HVACR Business

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20 Questions with Anne Beiler

Anne Beiler, founder of Auntie Anne’s Hand Rolled Soft Pretzels — the world’s largest hand rolled soft pretzel franchise with more than 1,000 locations worldwide — discusses the challenges of growing a business with no formal education, working with family and trusting in people.

4 Reasons Your Company Needs to Go Paperless

Field service management software allows companies to go paperless. It saves time and puts resources back into your business.

7 Sure-Fire Success Principles for your HVACR Business.

No matter where you are in your career — from job seeking to having held the same position for an extended period — there are principles you can apply to ensure your success.

A New Way To Do Performance Evaluations

Helping people work together to improve the overall performance of the company can be a rewarding and exciting conversation. Many employees don’t really understand what is expected of them, and aren’t sure what to do to get the results their manager expects.

Better Solutions Using Mobile Devices

Apps are already providing the latest and greatest technologies your technicians have ever known, and app development is slowing down no time soon. Choosing wisely begins by an understanding of the different types of apps that can be used in HVACR field service.

Marketing Shouldn’t Be An Either/Or Approach

The key to maximizing your return on marketing investment is to integrate your campaigns. Use strategies from both the digital and print worlds. Together, these options complement each other and create an even more effective marketing whole.

Protect Yourself Against Employee Embezzlement

If you don’t have systems in place, it’s easy for a stressed out bookkeeper or stressed employee to get tempted. They make stupid choices they never would when thinking rationally.

20 Questions with John Kahl

John Kahl, chief executive officer of ShurTech Brands, makers of the original Duck brand duct tape and other home improvement and office products, discusses engaging with customers, letting his team manage and always staying until the end.

20 Questions with Konrad Rybak

Konrad discusses his company’s mission to be customer oriented, plans for growth and what he looks for in a supplier partner.

The More You Do Well, the Better Your Chances for Success

In the past 37 years, I’ve learned a few things that helped our business grow and move forward. Often, the solutions are not as complex as we would like to believe. Here are 10 lessons I’ve learned in my 37 years in the business.

Prepare the Next Generation

Developing and/or identifying the appropriate successors in a family-owned business can be both challenging and exciting — and, in some cases, a source of conflict and frustration. But, with proper planning, it doesn’t have to be.

Consider Expansion Through Franchising

By franchising your HVACR business you create a franchise system around the business assets and systems you’ve already built, including your business or trade name and your methods for attracting customers and providing excellent service.

Create An Exceptional Experience

Want to increase sales of replacement residential heating equipment? Stop trying to convince customers to replace or upgrade their equipment, and instead simply provide good information so they can make a good decision.

Grow Your Professional Sales Staff

At some point, an owner must decide to either continue to sell through technicians or hire a professional salesperson. The difference is whether or not they want to be a retail sales organization, or simply a residential contractor.

Do You Have Too Much Inventory?

The Inventory Days ratio lets you know how quickly inventory is increasing or decreasing in your business. Since inventory is a bet, it’s important to know how much of your hard earned cash is being spent on inventory.

Sell What's Valuable to Your Customers

Peter Drucker, the inventor of modern management, once said, "The customer rarely buys what the business thinks it sells him."

How to Deal with Conflict in the Workplace

Conflict in the workplace is inevitable. When you throw a group of people together, differences are bound to surface. If addressed early, conflict can also provide insight into larger issues that may be brewing.

July 2014

July 2014 Issue of HVACR Business Magazine

HVACR

Career Advice is a Dirty Job

Mike Rowe always has practical, real-world common sense advice for anyone willing to listen. Recently, he offered career advice to a young fan who wrote to him, and his profound response really hit home.

10 Ways You May Be Failing Your Customers

Most HVACR business owners would be shocked to hear they’re putting clients last. In reality, they’re putting so many other things first — their own bank accounts, comfort, convenience, even their own pride — the customer really does come last … or close to it, anyway.

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