JoePulizzi & Newt Barrett
Joe Pulizzi, a veteran HVACR marketing expert, is founder of Junta42 Match, a free online service where businesses can find the best vendors to help them create their own content.
Joe blogs at blog.junta42.com
For more information: www.jhunta42.com/match
Newt Barrett is president of Content Marketing Strategies, a marketing consultancy that helps small and medium-sized businesses implement the content practices from the book.