Write2Site.com specializes in e-mail and Internet marketing for the heating and air conditioning industry. The company has recently relaunched an enhanced Web site. New features include testimonials from past clients, portfolio images, industry news, and information about search engine optimization.
Former HVAC contractor Chris Smith and his wife Michele formed Write2Site after Chris found that the options available for marketing his HVAC business were limited.
According to Chris, “The primary target market for the home services industry is the female age group of 30-55 with over $100K of household income. These consumers are very comfortable with making purchasing decisions on the Internet. HVAC contractors fail to influence this target market by having pictures of vans and buildings on their websites.”
Write2Site has spent years researching Internet based purchases and has produced a formula that works for the HVAC contractor. The company takes the traditional HVAC contractor and, through proprietary methods, presents them as the desired contractor that will solve the consumers’ home comfort issues.
Write2Site is transforming the HVAC contractor's image. The company will help contractors market HVAC just like premium purchases. They help to differentiate HVAC companies’ messages by removing the primary focus from pictures of equipment, vans, buildings or technicians and focus the message on home comfort and safety.
For more information visit write2site.com.