Jim is president of BBA Consulting Group Inc., a management consulting and training firm dedicated to helping technical service firms leverage the untapped potential in their business-development efforts.
For additional information, visit bbaconsulting.ca.
Articles by Jim Baston
Know Your Customers and What They Really Want
How do you get to know your customers and find out what they really want? Here are a few ideas that may prove helpful.
Three Cheers for Customer Service
Exceptional Service Doesn’t Start on the Front Line
Give Your Bedside Manner a Check-Up
7 Steps To Instilling Business Development in Service Techs