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HARDI Releases Q2-2014 Unitary Market Share Report


COLUMBUS, Ohio — Heating, Air-conditioning, Refrigeration Distributors International (HARDI) released its unitary market share program report for the second quarter of 2014 to its participating members. The report illustrates distributor equipment sales by efficiency level over the past 12 months. Participants see the breakdown and evolution of their own equipment sales, and how that compares to the regions where they participate. The market insight includes year-to-year sales growth of equipment by levels of efficiency.

The report provides participating members unprecedented insight into the actual sell-through activity in the regions where they operate. It aggregates the data for a national perspective of end market demand.

According to the report, R22 share of air conditioners has slipped only modestly from the end of 2013 and remains in the low teens, while 13 SEER air conditioners ended the year with a low 70 percent market share.

There has been little change for the 12-month period through the end of June. High SEER units share increased by 2 percent to the high teens while 14-15 SEER has slipped to high single-digit territory.

The heat pump market has remained fairly stable since the end of 2013 — 13 SEER heat pumps market share is in the low 60 percent range and R22 units are 5 percent, while 14 to 15 SEER heat pumps maintained a high-teens share of the market, and high efficiency units have the balance near 20 percent.

When combined, the ducted market remains around 10 percent R22 while 13 SEER has a mid-70 percent market share. The high-efficiency 16+ SEER market has inched up since the end of the year to the low teens.

The ductless market has grown mid-single digits since the end of the year while the furnace sales have been fairly flat. For furnaces, AFUE 85 market share remains in the low 50 percent range, while AFUE 100 has nearly one-third of the market.

The Unitary report is a free benefit to distributor members in exchange for confidential performance reporting.

For additional information, visit www.hardinet.org.