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HARDI Appoints New Marketing Manager


COLUMBUS, Ohio — Christopher DeBoer has been promoted to Marketing Manager for HARDI. DeBoer is a graduate of the Columbus College of Art & Design, where he studied advertising and graphic design as well as copywriting.

In the past, DeBoer has worked at several advertising agencies, the City of Columbus, COTA, Victoria’s Secret and several other organizations. His promotion was prompted by the success thus far of HARDI’s recent marketing strategies within the association since joining the team as Creative Marketing Specialist in June.

His duties will include overseeing marketing and branding strategies, new and existing product, service and event promotions, maintaining the team budget and conceiving and developing strategies for social media channels.

 “HARDI recognizes that our members are continuously inundated with several different marketing messages daily,” said Talbot Gee, HARDI’s executive vice president. “For this reason we need to ensure that our messaging is appealing, precise and accurate. HARDI has complete faith in Chris and his ability to make smart and educated marketing decisions on the association’s behalf.”

For additional information, visit www.hardinet.org.