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APRIL 2013




How Long Until You Get Your Money Back?
As fleet management software becomes increasingly popular with service companies, we hear remarkable stories about how quickly owners are getting a return on their investment. Here's a look at how people are measuring ROI and what can be expected.
Fleet Intelligence Magazine

Lost Sales Leads
Generating sales leads is big business. Brandon Stuerke discusses four ways professionals commonly lose sales leads and how to fix them.
HVACR Business


5 Things to Ask Before Plunging into Social Media Marketing
New digital channels can be powerful in achieving marketing goals when used for the right reasons. But without thought and a defined goal, they can flop magnificently, writes Entrepreneur’s Adam Kleinberg.

Small Business Lending Spiking
A recent survey that polled 255 risk managers at U.S. banks found that more than 70 percent expect demand for small business loans to increase over the next six months.
Bloomberg Businessweek

5 Tips for Setting Up Successful Credit Lending
If you are going to extend credit to customers, this expert offers the steps you should take to ensure you are structuring it successfully.
Score Small Business Success Blog


HVACR Business Industry News

RectorSeal Acquires Novent

Manufacturers Implement New CT Thermostat Law

Tecumseh Masterflux Compressor Cools India’s Newest Electric Car

Nexstar Debuts Training and Accountability Programs

Lochinvar Introduces Online Training Platform

Mitsubishi Electric Appoints Shuji Morisaki as Senior VP, GM

Tecumseh Announces Big Chill2 Condensing Unit Promotion

Testo Announces the "2013 Ultimate Contractor Collection Giveaway"

Thermostat Recycling Corporation Announces 2013 Big Man On Planet Competition

HVACR Business Products

Digital Thermometer Calculates Superheat, Subcool Simultaneously

Reliable Controls Releases

AEGIS Kit Measures Motor Shaft Voltage

Continental Fan Introduces Mixed Flow Fan Line

Milwaukee Tool Launches Rotary Hammer

Armstrong Air Launches Programmable Wi-Fi Thermostat

Fresh-Aire UV Introduces Light Design, Analysis Service

HVACR Training & Educational Events

In-Person Meetings/Conferences

2013 NEBB Annual Conference
May 2-4, 2013 • Montreal, Canada

ASHRAE 2013 Annual Conference
Jun. 22-26 • Denver, CO

WaterSmart Innovations Conference
Oct. 2-4, 2013 • Las Vegas, NV

IAQ 2013
Oct. 15-18, 2013 • Vancouver, Canada


Technical Retro-Commissioning Seminar and Exam www.nebb.org
July 17-20, 2013 • Portland, OR

Fume Hood Performance Testing Seminar
Sept. 9-13, 2013 • Kansas City, MO

» How to Increase Close Rates and Average Tickets
   with Bundling

Delegation 101: Let Go as You Grow

» 3 Steps to Effective Software Adoption

EXPERT ADVICE from our Columnists

» Cooperate on Refrigeration Changes
» Drive Sales with Daily Tracking of
   Maintenance-Agreement Success
» 10 Tips for Good Co-worker Relations

» Leadership: Motivation Matters
» Get More Done in 12 Weeks than You Would
   in 12 Months
» 5 Tips for Effective Press Releases

» Management Resource
   The newest apps for HVACR pros
» 20 Questions with Ray Isaac

APRIL 2013
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