The first point of human contact between your company and your prospects and customers is your customer service representative (CSR). The CSR sets the tone for everything that happens. Good CSRs close more calls while bad CSRs drive away business.
By Matt Michel
The Intangible Things Employees Want from Employers It’s never been more important for companies to treat employees well and fairly — but it has also never been more complicated to do so. With so many different generations in the workforce, each expecting different things, exactly what kind of relationships should companies be fostering with employees?
5 Simple Steps to Create a Happy Workplace Happy employees are 12 percent more productive than the norm, and 22 percent more productive than their unhappy peers. Creating a pleasant workplace full of happy people contributes directly to the bottom line.
Four Reasons You Should Have Career Discussions with Employees Employees, especially new employees and millennials, like to talk more frequently to their managers. Many young professionals are seeking quarterly reviews on a formal basis, and even as often as monthly discussions on an informal basis about their careers and performance.
Are You in an Accountability Crisis? The difference between winning and losing in your business probably comes down to a lack of accountability for performance and behavior that delivers consistent results.
Marketing Shouldn’t Be An Either/Or Approach The key to maximizing your return on marketing investment is to integrate your campaigns. Use strategies from both the digital and print worlds. Together, these options complement each other and create an even more effective marketing whole.
Grow Your Professional Sales Staff At some point, an owner must decide to either continue to sell through technicians or hire a professional salesperson. The difference is whether or not they want to be a retail sales organization, or simply a residential contractor.