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Drew Barton is the former webmaster for CNN.com and the founder and president of Southern Web, an award-winning digital agency specializing in web development and digital marketing solutions. He is the author of The Buyer’s Guide to Websites: What You Need to Know to Get the Website of Your Dreams. For additional information,  visit southernweb.com.


Articles by Drew Barton

Pay Attention to Your Holiday Email Marketing

While it may not be very flashy or technologically impressive compared to other features of the internet, when leveraged correctly, email marketing can accomplish more than nearly any other online marketing technique.
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