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LEADERSHIP

Ronald L. (Ron) Smith

Ron's 46-year career in the contracting industry has earned him a reputation as an enthusiastic champion of ground-breaking approaches to pricing, sales, branding, operational structure and organizational management.

With a meager $500, no customers and no coworkers he built a nationally recognized $15 Million HVAC company (over $40 Million in today's dollars). Later, he owned and operated three other HVAC companies.

As the founder of Service America, one of the first national HVAC franchisors, in 1985, Ron demonstrated the ability to build a national organization from the ground up by promoting local-level performance. During his tenure, the company grew to more than 100 franchises, and drew attention from a number of suitors, including Roto-Rooter, which purchased the company in 1991.

Following the sale of Service America he formed Ron Smith & Associates, a consulting company that developed and presented the nationally recognized Dominant Market Share program.

Ron went on to serve as chief operating officer for Service Experts, where he was equally instrumental in the company's growth. By the time the company was sold to Lennox, Smith's team had been responsible for more than 200 acquisitions and the firm was recording more than $600 million in annual revenue.

He now consults with contractors and distributors, and writes for HVACR Business. See his well recognized and best selling book HVAC Spells Wealth at www.ronsmithhvac.com.
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10 Guidelines for Fostering Good Teamwork 
Building trust and accountability requires standards, attention, and keeping your cool.

You Win Some, You Lose Some 
Shoot-outs, flying toilets, and crashing copters. Who says a contractor's job isn't exciting?

Downturn Made Contractors Stronger 
Those that cut costs and communicated well with key customers did the best.

It's Better To Be a Leader Than a Manager 
Leaders motivate, guide coworkers toward goals, and accentuate the positive.

Making the Transition From Planning to Doing 
Defining success, documenting plans, and asking questions are keys.

4 Steps To Improving Employee Performance 
Define success, be honest and clear, and provide details and benchmarks.

Communicate Effectively with 3 Types of Regular Meetings 
Having a disciplined process ensures transfer of vital information and reserves time to celebrate, coach, and encourage.

Responding to Your Customers ‘New Attitude’ 
Now is the time to incorporate or improve upon these 10 practices.

Don’t Rely On Incentives Alone 
We often believe incentives will change behavior. The reality is that incentives won’t work unless the person first believes in what they are doing and has the confidence and skills to produce the desired results. Owners and managers...

Five Life Lessons for Leaders 
Tina Seelig is the executive director of the Stanford Technology Ventures Program, where she teaches courses on innovation and entrepreneurship. Her newest book is titled, What I Wish I Knew When I Was 20: A ...


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