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Ronald L. (Ron) Smith

Crusader is a term others have often used in describing Ron Smith. Beginning in 1961 and throughout his HVAC career, Ron started numerous ventures, developed and applied creative ideas, freely shared information with others, and introduced many new people to the industry. Many of his operational systems and processes, as well as marketing and sales programs, are in wide use throughout the U.S. and Canada.
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20 Questions with Ron Smith 
Publisher Terry Tanker sat down with HVACR Business board member Ron Smith after reading a recent article in Comanche Marketing from Matt Michel.

6 Signs You Need to Rebuild Your Brand 
Don’t let nostalgia, “nephew art,” and lack of standards hold your business back.

Cash Needs Should Drive Revenue Goals 
"Catching up" and relying on credit are unreliable financial practices.

Partying With a Purpose 
How to make your anniversary celebrations festive while growing the business.

Will Congress Fill the “Lazy” Days of Summer with HVACR Issues? 
Focused on the election, pending energy-efficiency changes might become a hot-button issue for Republicans.

20 Questions with Dolfe Kahl 
Publisher Terry Tanker met with Dolf Kahle, CEO of Visual Marking Systems, at the company’s headquarters to discuss strategic planning, fleet graphics, and lean organizations.

4 Keys To Family-Business Success 
Contractors who work with relatives need to maintain healthy operations and relationships.

6 Leadership Styles and How To Choose Yours 
All leaders must understand this simple truth: Style does matter. It’s not about matching your belt to your shoes, or accessorizing appropriately for the occasion, but rather — understanding the way you go about leading. The complexity of th...

Don’t Let Fear Stop Your Great Idea 
Almost without exception, every business success story starts with an idea — a concept fueled by a dream. Every day we read about how these dreams take shape and come to fruition. We’ve also heard the hackneyed analogies for winning, the most...

IRS Targets Independent Contractors 
The feds use legal analysis to determine if a worker is on staff or a freelancer.

Recipe For An Effective Social Media Mix 
Have you ever felt that you’ve exhausted traditional mar- keting practices and need to explore new ways t...

We Are Improving And Expanding, So Stick Around! 
As I mentioned in last month’s column, we recently moved our offices to a new location. We had a lot of fun buying new furniture, artwork, equipment and other things we needed; but we deemed lots of things valuable and worth keeping. Some things need...

Why You Need Both Profits and Cash To Survive 
I received this question from a reader:Lets say you have a loan you are repaying — $10,000 total; $9,000 to principal, and $1,000 to interest. The only thing that shows on your P&L is the interest. The principal is reduced on the balan...

20 Questions with Ann Kahn 
Last fall while visiting Dallas, Publisher Terry Tanker had the opportunity to interview Ann Kahn, President of Kahn Mechanical Contractors. They talked about energy-performance contracting, core values, and getting through tough times.

6 Lessons for the Small Business Owner 
HVACR Business recently celebrated its sixth anniversary in business. We’ve learned a lot along the way and thought some of the lessons would be helpful to you. Lesson Number 1: Preparation. As a small business owner you ha...

Clearing Up Cloud Confusion 
How a cloud-computing model can save money, increase capability, and relieve IT headaches for contractors.

Encouraging Peak Performance From Older Workers 
The workforce is aging, so learn how to make minor accommodations to keep employees productive.

Here Comes The Cloud 
Whether you are moving to a cloud model for your business or not, you should get to know the cloud. Products and services in all industries — including HVACR — are starting to incorporate cloud computing. Here are a few examples:Filter...

How To Evaluate Cloud Vendors 
A good thing for business owners is that there are a number of cloud service providers to choose from. The frustrating part is how do you distinguish among them? How do you know which will bring sunshine and which, the storms? Ask good questi...

Is There A Book Inside of You? 
How and why one contractor is sharing his story to encourage you to dream.

Partners Should Plan Ahead For Disability 
A short time ago, I received a call from a reader seeking some advice. He and his partner had operated a successful business for a number of years. One partner concentrated on the service side of the business while the other concentrated on new insta...

Selling Commercial Service Agreements 
About This Series This is the fourth of a six-part series on creating a selling system for commercial service agreements. I designed the series as a complete A-Z guide. I encourage you to save these in a training folder. The Sellin...

When It’s Time To Stop Cutting and Start Growing 
Peg your plan to the calculation of overhead expenses and cash needs.

5 Steps To More Effective Mobile Device Demos 
Research, practice and telling a story are still most important.

9 Stupid Things Contractors Do In Slow Times 
Peaks and valleys are part of business, but you can manage them for better performance.




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