Lauren Whitson has worked for 1&1 Internet Inc. since 2009 as a communications specialist. Her efforts focus on informing small business owners and entrepreneurs about the benefits of bringing their business online and the power of utilizing Web-based tools to support their company’s success.
Articles by Lauren Whitson
Recipe For An Effective Social Media Mix
Online Content: Divide And Conquer For Success
To manage your online presence, first define and recognize how each platform discretely supports your marketing goals. Then develop content appropriate to each channel