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James Gerdsen

James Gerdsen is President/CEO of Apollo Heating Cooling and Plumbing, Cincinnati. For additional information on ideas presented in this article, contact him at james@apollohomecomfort.com or (513)271-3600.


Articles by James Gerdsen

Avoid the Customer Service Apocalypse

Rid your company of zombies and replace them with eager, emotionally invested employees.
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10 Ways to Keep Current Customers Coming Back

In the competitive industry of service and replacement HVAC, keeping customers has always been easier than getting new ones.
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