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Top 10 Marketing Planning Mistakes

Originally published: 1/1/10 by HVACR Business Staff

Because there are more marketing choices then ever before, it’s easy to make mistakes when planning and implementing your marketing program, according to GlobalSpec, specialized vertical search, information services, e-publishing and online events company serving the engineering, technical and industrial communities. The company offers a number of tips from making sure you develop a solid marketing plan to taking time to monitor your marketing programs. 

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