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Ross Soyka

Ross Soyka is currently the director of marketing for the HVAC/R products division of Mainstream Engineering, Rockledge, FL.

Articles by Ross Soyka

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Marketing Green

The trend toward greener living and the emphasis on energy and sustainability isn’t going away. Becoming a green contractor, in many ways, is a change in business strategy. You have to transform yourself into a green consultant and take the lead in educating your customers about energy efficient systems and their value.
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